Fame is each an asset and a legal responsibility throughout each sector. That is very true for monetary establishments, as they rely closely on client belief. Nonetheless, in an period when the velocity of knowledge is accelerating, so is the danger of misinformation, public missteps, or model erosion. On this Streamly interview, Valentina Kristensen, Company Affairs Director at OakNorth, joins us to share how banks and fintechs can strategically handle their reputations amid rising scrutiny from prospects, media, and regulators.
Throughout our dialog, which was recorded at FinovateEurope, Kristensen gives perception into how monetary establishments can proactively construct belief, reply to reputational threats, and create a tradition of transparency, even in occasions of disaster. Her expertise working throughout company affairs, media, and coverage offers her a well-rounded perspective on the significance of status in shaping long-term enterprise worth.
“The primary rule in a disaster is ‘don’t have a disaster,’ so efficient planning is all the time essential and as a regulated financial institution we have now to do plenty of planning… So I feel plenty of it’s preparation and in the event you can keep away from a disaster, then nice. Clearly plenty of that comes from doing the appropriate factor or ensuring that your group are doing the appropriate factor.”
Valentina Kristensen has been a number one voice in fintech communications and coverage for almost a decade. At OakNorth, she helps form the financial institution’s narrative, construct strategic relationships, and be certain that the corporate’s messaging displays its values and mission. She steadily speaks on subjects akin to monetary innovation, regulation, and the significance of constructing resilient, people-centric monetary establishments.
OakNorth is a UK-based digital financial institution that serves growth-minded small and medium-sized companies. Identified for its tech-forward strategy to credit score decisioning, OakNorth combines machine studying with deep sector insights to ship quicker, extra versatile lending. With a powerful emphasis on accountable innovation and long-term partnerships, the corporate has develop into a standout within the challenger banking area, each for its efficiency and its status.
Photograph by Towfiqu barbhuiya on Unsplash
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