Accounting software program supplier FreeAgent has partnered with reporting, evaluation, and forecasting platform Fathom.
The partnership will allow small companies within the UK to entry real-time revenue and loss reporting, money circulation forecasting, KPI dashboards, and interactive administration stories.
Based in 2007, FreeAgent made its Finovate debut at FinovateEurope 2013 in London.
A newly introduced partnership between accounting software program supplier FreeAgent and all-in-one reporting, evaluation, and forecasting platform Fathom will improve the flexibility of small companies within the UK—and their accountants—to higher handle their funds and make smarter enterprise choices.
“By partnering with Fathom, we’re giving accountants and their purchasers the instruments they should scale up their monetary scrutiny and evaluation,” FreeAgent CSO Stewart Hurd mentioned. “Relatively than merely giving an summary of the present monetary place, our integration presents deeper, visible insights, forecasting, and state of affairs modeling into small enterprise information—which means that accountants are higher ready to reply the questions that basically matter.”
Mechanically syncing information between FreeAgent and Fathom will allow corporations to entry real-time revenue and loss reporting, money circulation forecasting, KPI dashboards, and interactive and customizable administration stories. The mixing will even enable accountants to help a number of purchasers with totally different reporting wants, and supply them with advisory insights. The latter will come courtesy of Fathom’s expertise, which delivers in-depth reporting, forecasting, and state of affairs modeling that may improve the flexibility of small enterprise accountants to offer higher worth to their purchasers.
“FreeAgent has constructed award-winning accounting software program that hundreds of UK SMEs depend on each day, however we’ve constantly heard that many companies outgrow primary reporting as they scale,” Fathom Nation Supervisor Darren Glanville mentioned. “This integration adjustments that completely. FreeAgent customers now get direct entry to Fathom’s enterprise-grade toolkit—which, for accounting companions, means they’ll ship real strategic advisory providers while purchasers keep within the platform they already know. We’re not simply connecting two methods, we’re basically upgrading what’s attainable for formidable companies utilizing FreeAgent.”
Primarily based in Brisbane, Queensland, Fathom is an Australian agency that focuses on company efficiency administration (CPM) software program. Based in 2012, Fathom presents a administration reporting, forecasting, and monetary evaluation instrument that helps enterprise house owners assess enterprise efficiency, monitor traits, and determine areas for enchancment. Greater than 90,000 companies and advisors use Fathom’s expertise, and the agency enjoys a 36% market share within the Australian monetary reporting software program class, in response to Observe Defend’s Australian Cloud Accounting Apps Report 2025-2026. Fathom was acquired by The Entry Group in 2022.
FreeAgent made its Finovate debut at FinovateEurope 2013. Within the years since then, the UK-based fintech has grown into an accounting software program supplier with greater than 200,000 customers. FreeAgent’s platform options instruments for tax self evaluation, VAT, and MTD. The expertise allows companies to ship invoices and automated cost reminders, and document bills and mileage to simply monitor enterprise prices. FreeAgent additionally helps enterprise house owners make smarter enterprise choices by offering them with deep insights into revenue and loss, money circulation, and total enterprise efficiency.
Acquired by NatWest Group in 2018, FreeAgent was based in 2007. Co-founder Roan Lavery is CEO.
Photograph by Pixabay
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