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Building a Business, Luxury Vacation

by Catatonic Times
March 11, 2026
in NFT
Reading Time: 7 mins read
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Key Takeaways

The Sniders opened their first resort, Winnetu Oceanside, in 2000.

Through the years, Mark and Gwenn have added to their lodge assortment.

Little Gem’s newest is Lovango Resort and Seaside Membership within the U.S. Virgin Islands.

It sounds just like the stuff goals are manufactured from: opening a resort on a non-public island. However Gwenn and Mark Snider, the married co-founders of Little Gem Resorts, made it a actuality in 2019.

Situated one mile northwest of St. John, Lovango Resort & Seaside Membership may appear to be it sprang effortlessly from its secluded tropical island-scape, with its lodging, pool- and ocean-side cabanas, eating choices and retail outlets designed to mix in with the pure environment.

However constructing such an operation on an island is not any simple feat, even for a pair of founders who received their begin within the hospitality business greater than 25 years in the past.

Picture Credit score: Courtesy of Little Gem Resorts. Gwenn and Mark Snider.

Opening Winnetu Oceanside Resort and The Nantucket Resort & Resort

The Sniders, who’re primarily based in Massachusetts, contemplate themselves “unintended hoteliers.” They all the time liked to journey with their youngsters, and thought there have been alternatives to raise household journey. The couple joined the development and actual property enterprise owned by Mark’s household and opened their first resort, Winnetu Oceanside Resort, on the coast of Martha’s Winery in 2000. 

“We reduce our enamel on that lodge,” Gwenn says. The expertise would come in useful when the duo bought and rebuilt The Nantucket Resort & Resort in 2012. That property grew to become the second location within the couple’s Little Gem Resorts assortment, however they weren’t completed but. 

The Sniders confronted a problem with their seasonal island properties: retaining staff long run. “With a purpose to elevate the bar and preserve the standard we want, if we may discover a southern U.S., reverse season location the place visas weren’t required, we may rotate our workers 12 months spherical between the north and the south and vice versa,” Mark says.

Picture Credit score: Courtesy of Little Gem Resorts

Looking for the subsequent Little Gem Resorts property: Lovango

The Sniders turned their consideration to St. John within the U.S. Virgin Islands; they’d all the time loved vacationing there and noticed the potential for improvement. Mark confirmed Gwenn a YouTube video of an island property on the market — only a 10-minute boat journey from St. John and St. Thomas. The couple visited in 2018. 

“There was virtually nothing right here,” Gwenn remembers. “They left us right here in a single day with a peanut butter sandwich, and we had been like, Effectively, I hope they arrive again for us. However it gave us 24 hours to essentially discover and attempt to think about what we’ve been in a position to construct right here.”

Picture Credit score: Courtesy of Little Gem Resorts

The Sniders negotiated the acquisition of 42 acres on Lovango Cay (about half of the island) with its homeowners for a couple of 12 months and a half, finalizing the deal in November 2019. On February 5, 2020, the couple opened a minimal restaurant on the property. It closed a couple of month later when the pandemic hit. 

Regardless of the tough begin, the Sniders cast forward. The couple targeted on constructing the infrastructure required to function a non-public island resort; that course of took about 5 years to stabilize, Mark notes.

Lovango Resort & Seaside Membership’s paradisiacal choices

Lovango Resort & Seaside Membership opened with 11 glamping tents and treehouses in December 2021. The resort at present has 29 lodging, together with one-to-three bed room villas, although it’s permitted for 70 plus 14 non-public villas. 

The property, not too long ago awarded two Michelin Keys, empowers friends to stay out the tropical fantasy of their selecting. 

Pair a e-book with a Painkiller cocktail on the Seaside Membership. Or head to Crescent Seaside for swimming and snorkeling. Embark on a scenic hike or weight session on the “Fitness center within the Jungle.” Peruse the “little village” of six retail outlets. Hop on the frequent non-public resort ferry to take a day journey to the white-sanded Honeymoon Seaside or spend time on St. John. Go to the Waterfront Restaurant for a complicated eating expertise or the Sandpit for a extra informal one. 

Working an off-the-grid, sustainability-minded property

Lovango Resort & Seaside Membership is a totally off-the-grid, sustainability-minded property. It constructed its personal roads into the hilly terrain, provides its water through reverse osmosis, is partnering on a coral restoration undertaking in partnership with the College of the Virgin Islands, and is now 100% photo voltaic powered. 

Naturally, that stage of self-sufficiency in a hospitality enterprise comes with some logistical hurdles. “In case you run out of one thing, there’s no HomeGoods,” Gwenn quips.

Meaning even small selections should be made properly prematurely: for instance, the kind of bedding in a tropical local weather with no industrial laundry within the neighborhood. (Gwenn opted for Matouk linens, which boast breathable pure fibers to maintain friends cool and have a non-iron choice that forestalls wrinkles).

Picture Credit score: Courtesy of Little Gem Resorts

The little issues can have an outsized influence within the hospitality business, the place friends need to have the ability to chill out — to relaxation assured they will “simply exhale,” Gwenn says.

Fingers-on staff — and human connection — stay important

In fact, a resort’s staff play a vital function in executing on these particulars, and cultivating a optimistic expertise general.

Little Gem has greater than 100 staff at every property, with wherever from 20-40 of them rotating throughout areas. That rotation helps create an essential cultural through-line throughout properties, Mark notes. 

The Sniders and their son Matt Snider, director of operations at Little Gem Resorts, mannequin a hands-on, “high-touch mentality. Meaning being conscious of which friends have visited their different properties (a daily prevalence), chatting with them to get a way of their priorities and suggestions, and customarily looking for to shock and delight on each stage.

“ To get into this enterprise, it’s a must to love folks,” Gwenn says. Though quite a bit has modified within the journey and hospitality business over greater than 20 years, that need for human connection stays the identical, Mark provides. 

Picture Credit score: Courtesy of Little Gem Resorts

Lovango Resort & Seaside Membership is within the enterprise of fulfilling its friends wildest tropical trip goals — the identical need for expectation-exceeding experiences that’s pushed Little Gem Resorts for many years.

“ We’re a little bit of an anomaly being a family-owned enterprise that has been in a position to create just a little assortment of accommodations,” Gwenn says. “Mark and I dreamed of this after we began. We type of pinch ourselves. We love the truth that we’ve constructed from a spot of pleasure and enchantment.” 

Key Takeaways

The Sniders opened their first resort, Winnetu Oceanside, in 2000.

Through the years, Mark and Gwenn have added to their lodge assortment.

Little Gem’s newest is Lovango Resort and Seaside Membership within the U.S. Virgin Islands.

It sounds just like the stuff goals are manufactured from: opening a resort on a non-public island. However Gwenn and Mark Snider, the married co-founders of Little Gem Resorts, made it a actuality in 2019.

Situated one mile northwest of St. John, Lovango Resort & Seaside Membership may appear to be it sprang effortlessly from its secluded tropical island-scape, with its lodging, pool- and ocean-side cabanas, eating choices and retail outlets designed to mix in with the pure environment.



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Tags: buildingBusinessLuxuryVacation
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