Shure has unveiled the IntelliMix Bar Professional, an all-in-one video bar designed to ship built-in audio and video protection for medium to giant assembly rooms.
The system combines Shure’s established microphone and speaker expertise with AI-powered video options, aiming to simplify deployment, enhance assembly high quality, and scale back the complexity of managing enterprise collaboration areas.
The system is meant for companies that more and more depend on hybrid and AI-assisted workflows.
“Companies right this moment want seamless audio and video options to make AI-driven collaboration easy, and we’re dedicated to delivering future-ready, dependable AI experiences in each assembly house,” mentioned Sam Sabet, Chief Know-how Officer at Shure.
“The IntelliMix Bar Professional achieves this by combining Shure’s industry-leading audio experience with cutting-edge video expertise.”
By consolidating audio, video, and processing capabilities right into a single system, Shure seeks to scale back the variety of separate programs sometimes required in enterprise convention rooms.
The system can also be engineered to cowl giant rooms with a single front-of-room unit, which the corporate says can scale back setup time and upkeep necessities.
AI-Powered Audio and Video
On the core of the IntelliMix Bar Professional is a mix of Shure’s Microflex Advance array microphones and high-output stereo audio system.
Onboard audio processing isolates voices and suppresses background noise, which Shure says ensures clearer conferences and extra correct transcriptions for instruments like Microsoft Groups Copilot.
The system additionally options Shure’s IntelliMix View AI expertise, which makes use of 4 4K cameras to create a 135-degree wide-angle view of the room.
The cameras are designed to intelligently monitor energetic audio system and body every participant as they would seem in individual.
In response to Shure, this permits the system to seize non-verbal cues and supply full-room visibility, enabling extra pure interactions in each hybrid and in-person conferences.
Enterprise-Prepared and Scalable
The Bar Professional is constructed on Microsoft’s Machine Ecosystem Platform (MDEP), a framework that permits IT groups to deploy and handle units at scale whereas adhering to enterprise safety and compliance necessities.
MDEP is designed to supply constant efficiency throughout giant networks of units and simplify long-term administration.
Juha Kuosmanen, Head of MDEP, mentioned the partnership between Shure and Microsoft demonstrates the potential for built-in {hardware} and software program options in enterprise environments.
“This collaboration with Shure exhibits what’s attainable when enterprise safety, high quality {hardware}, and deep platform integration come collectively. By constructing on MDEP, Shure delivers units which can be safe by design, manageable at scale, and prepared for the realities of recent IT environments. It’s a robust instance of shared values translating into actual buyer influence,” he mentioned.
Shure has positioned the IntelliMix Bar Professional as a part of a broader effort to supply enterprise-grade options which can be each scalable and dependable.
The corporate emphasises that the system is appropriate for medium to giant rooms and might substitute a number of items of conventional convention room expertise, doubtlessly reducing complete deployment prices.
Simplified Setup and Distant Administration
The Bar Professional runs on an Android-based system with onboard compute, which Shure says simplifies setup and reduces potential factors of failure. IT groups can remotely handle units utilizing ShureCloud or enterprise administration programs reminiscent of Professional Administration Portal and ServiceNow.
By integrating system administration into present enterprise workflows, the system is designed to scale back the executive burden on IT workers whereas sustaining constant efficiency throughout places.
The mixture of onboard compute, AI-driven video monitoring, and distant administration goals to streamline upkeep and updates, addressing one of many frequent challenges of deploying complicated assembly room expertise at scale.
Context and Trade Implications
The launch of the IntelliMix Bar Professional displays a broader development in enterprise collaboration expertise, the place AI-enabled units are more and more being built-in into bodily assembly areas.
As hybrid work fashions grow to be commonplace, companies are in search of options that may seize assembly audio and video clearly, assist AI-powered transcription and collaboration instruments, and reduce the complexity of managing a number of units.
Units just like the IntelliMix Bar Professional are positioned to deal with these wants by combining audio, video, and AI processing right into a single, scalable platform.
By enabling constant efficiency in bigger rooms, the system might scale back the variety of units and peripheral {hardware} sometimes required in enterprise assembly setups.
The Bar Professional shall be showcased at ISE 2026 in Barcelona subsequent week marking the primary public demonstration of the system.
With its mixture of audio readability, AI-powered video framing, and enterprise-grade deployment options, Shure is positioning the IntelliMix Bar Professional as a single-device answer for contemporary, hybrid-enabled workplaces.
