The crypto market’s latest crash has despatched shockwaves by way of the group, as Bitcoin fell under $90,000 in late November 2025, an enormous drop from its October peak of $126,000. The Worry and Greed Index was pushed to a bone-chilling 19, signaling excessive market concern. This chaos raises a query of whether or not December will proceed the decline or recuperate attributable to vacation positive aspects.
This examine by NFTPlazas analyzes CoinGecko’s historic market cap and Bitcoin worth information from 2014 to 2025 to evaluate how Christmas impacts crypto efficiency. We additionally surveyed 1,020 American traders to find out their holiday-season buying and selling demand and whether or not a Santa Claus Rally will return this yr.
Crypto Santa Claus Rally Has Occurred 9 Instances in 11 Years
Since 2014, complete cryptocurrency market capitalization has elevated 9 out of 11 instances in the course of the post-Christmas interval (December 27 to January 2), attaining a formidable 82% profitability fee. Solely two years bucked this pattern: 2021, when Bitcoin peaked and started its descent into a protracted bear market, and 2022, when the FTX collapse in November brought about systemic contagion that led to lingering market trauma.
Nonetheless, the long-term pattern stays clear: December is traditionally a bullish month for the business. Throughout all eleven years analyzed, December has recorded constructive efficiency with a median acquire of 13.16% in crypto market capitalization.
The spotlight yr stays 2017, when a strong post-Christmas rally (+11.87%) pushed December’s complete market cap improve to an astonishing 94.19%, the strongest vacation surge on report.
Does Bitcoin Go Up or Down Throughout Christmas?
Over the previous 11 years, Bitcoin has rallied 8 instances in the course of the pre-Christmas week (December 19-25) and 6 instances in the course of the post-Christmas interval. This makes Bitcoin’s conduct barely totally different from the broader crypto market, which exhibits stronger post-Christmas efficiency.
Essentially the most dramatic pre-Christmas surge occurred in 2016, when BTC jumped 13.19% within the week main as much as Christmas. This rally signaled the start of the historic 2017 bull run and stays the strongest pre-Christmas efficiency on report. In the meantime, solely 4 years within the final decade (2016, 2018, 2020, and 2023) noticed Bitcoin ship a Santa rally each earlier than and after Christmas.
December as a complete has recorded constructive Bitcoin returns with a median acquire of 8.25%. The constant sample of constructive December returns, mixed with the sturdy pre-Christmas tendency, helps the view that BTC usually advantages from seasonal inflows, sentiment boosts, and decrease liquidity in the course of the holidays. Bullish December returns even have traditionally signaled the continuation or starting of main bull markets, whereas destructive December efficiency usually foreshadowed prolonged bear markets, as seen in 2021 (-17.22%) earlier than the 2022 crypto winter.
How Christmas 2025 Can Have an effect on Crypto?
Investor sentiment heading into Christmas 2025 seems overwhelmingly bullish. In keeping with our survey of 1,020 U.S. crypto traders, 57.74% plan to purchase crypto this vacation season, greater than double the 26% planning to promote. This dramatic disparity between consumers and sellers signifies sturdy potential for upward worth stress all through December.
When requested which belongings they plan to purchase, 79% selected Bitcoin and 46% selected Ethereum. Bitcoin clearly dominates as the popular “vacation purchase”, particularly for traders viewing December as a chance to front-run the Santa Claus Rally.
Importantly, 79% of consumers plan to buy crypto earlier than Christmas, with 34.97% concentrating on the core Santa Rally window between December 16–25 and 44.31% aiming for the primary half of December. This aligns with historic patterns, suggesting that the 2025 Bitcoin Santa Claus Rally will possible start within the pre-Christmas interval.
Amongst these planning to promote crypto in December, the highest causes have been year-end profit-taking (45%) and Christmas spending wants (41%). Tax-loss harvesting (17%) and portfolio rebalancing (19%) signify extra refined methods, whereas 25% of sellers imagine crypto will decline in December and need to keep away from losses.
Apparently, crypto traders spend dramatically extra in the course of the holidays than common People. Amongst these promoting crypto to cowl Christmas bills, the typical spending reaches $2428, which is 2.7x greater than the $902 common Christmas spending reported by the Nationwide Retail Federation.
How a lot will traders promote crypto for throughout 2025 Christmas?AmountPercentageLower than $1,00051.09%$1,000 – $2,00023.36%$2,001 – $5,00016.42%$5,001 – $10,0003.65%Over $10,0005.47%
Methodology
This evaluation examines day by day complete cryptocurrency market capitalization information from December 1, 2014 to January 2, 2025, sourced from CoinGecko. We calculated proportion modifications throughout three time intervals:
Full December: December 1 to December 31Pre-Christmas: The week main as much as Christmas Day (December 19 to December 25)Put up-Christmas: The final 5 buying and selling days of the yr plus the primary two buying and selling days of the next yr (December 27 to January 2)
The Santa Claus rally is outlined as a interval the place the proportion change is constructive (>0%), indicating upward worth motion throughout these particular timeframes. For Bitcoin-specific evaluation, we calculated proportion modifications in day by day Bitcoin worth utilizing the identical three time intervals.
Moreover, we surveyed 1,020 crypto traders in america throughout November 2025 to seize real-time sentiment, buying and selling intentions, and spending patterns in the course of the anticipated Santa Claus rally.
