The DOGE crypto group has scored a big win, and this time, it’s not simply on the blockchain. Dogecoin, the long-lasting meme coin backed by a worldwide on-line motion, is about to make its mark in European soccer. The Shiba Inu emblem, synonymous with Dogecoin’s lighthearted but highly effective model, will quickly seem on the jerseys and stadium signage of Italian Serie C membership U.S. Triestina Clacio 1918.
The deal, orchestrated by the Home of Doge and Brag Home Holdings (NASDAQ: TBH), cements Dogecoin’s entry into one of the crucial in style sports activities on the planet. Nonetheless, past memes and advertising, might this partnership propel Dogecoin towards mainstream recognition and doubtlessly impression the value of DOGE?
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Home of Doge, the business arm of the Dogecoin Basis, introduced earlier this month that it had taken a controlling stake in US Triestina Calcio 1918, making it one of many first crypto-linked entities to accumulate possession in a European soccer membership. The partnership featured Dogecoin’s Shiba Inu emblem prominently on the workforce’s main jerseys, with extra branding on secondary kits, shorts, and stadium LED boards.
⚽️ GOLAZO: The DOGE emblem will seem on the jerseys of Italian soccer membership U.S. Triestina Calcio 1918. pic.twitter.com/WCaKvbJYHl
— CoinDesk (@CoinDesk) October 30, 2025
The collaboration goes past sponsorship; it’s about bringing the DOGE ethos to real-world tradition. Dogecoin’s emblem may even seem throughout the membership’s stadium signage, press convention backdrops, and promotional supplies. Making certain the coin’s visibility throughout broadcast media and social platforms. For a coin that was born as a joke in 2013, it’s a surreal full-circle second: DOGE is not solely a part of world popular culture however an official emblem on a century-old Italian soccer membership.
The sponsorship will run by way of the 2025-2026 season and proceed into the 2026-2027 season, offering Dogecoin with sustained publicity throughout Europe. Brag Home CEO Lavell Juan Malloy II known as the transfer “symbolic of a motion the place group, know-how, and real-world possession intersect.”, suggesting that DOGE’s cultural energy could also be key to bridging the hole between crypto and mainstream leisure.
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From a market perspective, the partnership lands at an enchanting second for
Dogecoin
2.45%
. Whereas the meme coin stays one of the crucial acknowledged cryptocurrencies globally, its value has struggled to reclaim its 2021 highs of $0.73, buying and selling as an alternative round $0.185 in late October 2025 – nonetheless down 75% from its peak.
(Supply – CoinGecko)
But, DOGE continues to outperform many altcoins when it comes to model visibility and consumer adoption.
On a every day timeframe, the value has shaped a big ascending channel, on which the present value is sitting on the assist stage of $0.185. The RSI indicator is sitting under 40, approaching oversold territory, together with the MACD flipping optimistic, suggesting renewed curiosity in costs. A attainable situation in that scenario could be reaching for the highest vary of the channel, which can shoot the value to $0.32, performing as resistance.
(Supply – TradingView)
If that doesn’t occur and a breakdown happens, we are able to study the subsequent attainable resistance on the $0.1 value stage.
Whether or not it will spark an enduring DOGE value rally stays to be seen, however one factor is certain: Dogecoin’s presence in Serie C has already scored a objective for crypto tradition. The world’s favourite meme coin simply discovered its following enjoying discipline, and the followers, each in soccer and crypto, are right here for it.
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Key Takeaways
Dogecoin is taking the Italian soccer scene by storm.
Is DOGE value going to rally to $0.32?
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